Post by account_disabled on Mar 12, 2024 7:34:14 GMT
We are also looking for new colleagues at our new office. GIG is actively recruiting members, mainly engineers. There are people who want to hear my story and people who want to work together. Let's take on many challenges together, aiming for a world where Good is Good.Wevnal Co., Ltd., Twitter Japan Co., Ltd., and ourselves at GIG held a seminar to learn about the latest web marketing trends. Twitter currently boasts 40 million monthly users (as of September 2016). In recent years, not only young people but also people over the age of 30 have been increasing. In this seminar, we invited Nobuo Hosokawa, an employee of Twitter Japan , to give an overview of Twitter advertising, the latest examples of video advertising, such as promoted tweets including operational app advertising, promotion trends for products limited to one company per day, etc.
He talked about Twitter advertising strategies that you can learn from. This time, representative Iwakami participated as a moderator. Nobuo Hosokawa ( Agency Partner at Twitter Japan Co., Ltd. ): Joined the company Chinese Student Phone Number List in 2002 as a founding member of the Yahoo Listings business. He left the company after driving annual sales to around 100 billion yen in five years. After that, he was in charge of direct marketing at AXA Direct, and worked at NTT Data's Bangkok branch in Thailand, before joining Twitter Japan Inc. in 2015. He currently works as a sales representative for the agency team, helping each agency increase Twitter ad sales. Points to keep in mind when using Below are the points I learned from this seminar. In order to increase CTR and lower CPC, the key to Twitter advertising is how to create creative that will get people to retweet.
Be aware that Twitter is an SNS where you can hear real voices. Promotions using videos are currently attracting attention. Don't forget that this is a place to communicate with users (this is not the time to send information unilaterally) Therefore, it is easier to convert if you remember techniques such as using emojis and widening the display range. Creatives from a third-party perspective, such as listing ads, are likely to be disliked. Twitter is expected to continue to grow in number of users and generations. It seems that companies will need to figure out how to communicate with users through a process of trial and error. If you would like to know more details, please visit wevnal Co., Ltd. 's blog. Finally, a networking session was held and the seminar ended. It was a very fulfilling time, with lively opinions being exchanged from start to finish.
He talked about Twitter advertising strategies that you can learn from. This time, representative Iwakami participated as a moderator. Nobuo Hosokawa ( Agency Partner at Twitter Japan Co., Ltd. ): Joined the company Chinese Student Phone Number List in 2002 as a founding member of the Yahoo Listings business. He left the company after driving annual sales to around 100 billion yen in five years. After that, he was in charge of direct marketing at AXA Direct, and worked at NTT Data's Bangkok branch in Thailand, before joining Twitter Japan Inc. in 2015. He currently works as a sales representative for the agency team, helping each agency increase Twitter ad sales. Points to keep in mind when using Below are the points I learned from this seminar. In order to increase CTR and lower CPC, the key to Twitter advertising is how to create creative that will get people to retweet.
Be aware that Twitter is an SNS where you can hear real voices. Promotions using videos are currently attracting attention. Don't forget that this is a place to communicate with users (this is not the time to send information unilaterally) Therefore, it is easier to convert if you remember techniques such as using emojis and widening the display range. Creatives from a third-party perspective, such as listing ads, are likely to be disliked. Twitter is expected to continue to grow in number of users and generations. It seems that companies will need to figure out how to communicate with users through a process of trial and error. If you would like to know more details, please visit wevnal Co., Ltd. 's blog. Finally, a networking session was held and the seminar ended. It was a very fulfilling time, with lively opinions being exchanged from start to finish.